Strong Business Case: ROI, Deals and Brand Impact

Exhibiting at TheMiningTech Expo offers a high return on investment. Industry surveys show 67% of exhibitors view trade shows as an effective way to generate sales, and attendees are highly transactionally focused: 72% of trade-show visitors are more likely to buy from companies they meet on-site. On average, trade shows account for 33% of a company’s new business annually, and 67% of attendees represent net-new prospects. This means exhibitors at TheMiningTech Expo can accelerate the sales funnel, with face-to-face meetings yielding qualified leads and closed deals more efficiently than cold outreach.

Beyond immediate sales, the Expo amplifies brand and thought leadership. Sponsorship packages place your logo and messaging across high-impact assets (stage branding, digital platforms, lanyards, etc.), ensuring top-of-mind exposure. Indeed, event organisers note that even entry-level sponsors gain logo placement on the website, brochures and social media. The top-tier Platinum sponsor effectively becomes a “co-pilot” of the event, with main-stage naming rights and keynote visibility that cement leadership status. Even intangible gains – market credibility and trust – are significant: trade-show participants report notable boosts in brand awareness and reputational prestige. In sum, TheMiningTech Expo delivers measurable ROI through leads and sales, while positioning sponsors as leaders in mining innovation.